Flying Spares, provider of spare parts for vintage cars and high quality marques, displaying a Rolls-Royce from their eCommerce Shopify development from magic42

Flying Spares

International B2B Magento with 240k catalogue, Khaos Control Integration and digital marketing.
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Stone Computers Case Study by magic42

Stone Computers

Adobe Magento Commerce B2C, B2B portal and PunchOut sites and bespoke loan payment solution.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multisite, B2C migration from Magento to Shopify Plus with ERP integration.
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Haws Watering Cans case study after eCommerce development agency, magic42, migrated their site to Shopify

Haws Watering Cans

B2C eCommerce strategy, UX improvements, AdWords and Klaviyo email marketing management.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Roger Clark Motorsport automative eCommerce client case study from magic42, showing high quality silver cars in a slick garage

Roger Clark Motorsport

B2C and B2B migration of bespoke, global automotive parts website to Shopify.
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magic42 - eCommerce development experts born from retail success

Born from a retailer

Read the full story of how our award-winning retail business developed into magic42.
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Find out what it's like to partner with us and the steps involved for your eCommerce project.
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Alex Ashman, director of magic42, in a bumper car with a huge grin on his face as he mingles with his eCommerce development team at magic42

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News & Insights

Our eCommerce experts keep you in the loop with all the important industry news
How to prevent spam submissions in Magento

With the number of bots increasing all the time, it’s likely you are aware of the problem. Unfortunately, this has a knock on effect for your integrated systems. Your email marketing mailing lists can end up populated by email addresses that have no value to you as a business but push your subscriber numbers into […]

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How to create an audit trail of Magento admin actions

Recently, we’ve been contacted by a few of our clients concerned about logging admin actions in the Magento backend, i.e. recording exactly who made changes to site configurations. It’s easy to understand their concerns. What if you come in on a Monday only to find that your best-selling line has sold out having had its […]

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3 Magento Merchandising Techniques We Love

Our clients come to us with all manner of ideas about how they would like to merchandise products on their websites. Since merchandising is often industry specific, it’s important for us to find a way to help them execute on these ideas. But there are some core merchandising techniques that we’ve found work well across […]

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Marketing lessons from Phishing phone calls

Yesterday, at a petrol station on my way into the office on my typical mad rush to the office post school drop off last week, I picked up a voicemail. I don’t like voicemails at the best of times. When you’re out and about it’s hard to action anything that needs doing without having a […]

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Magento Updates November 2018

Magento has just released updates to provide security enhancements for both the Magento 2 and Magento 1 platforms. Magento has provided information that the risks dealt with in these updates are major for older Magento 1 versions and critical for older Magento 2 versions. What do Magento 1 site owners need to do? If you’re […]

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Which? magazine plaudits for small eCommerce firms

Which?, the UK Consumer’s Association, have just published the results of a survey of users’ opinions about eCommerce sites. Which? surveyed 10,000 people asking them to rate websites for experiences buying particular items considering factors such as price, product range, delivery, quality and returns processes. Users were also asked for their feedback on eCommerce site […]

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Beat Amazon with your own eCommerce site

Amazon’s increasing market share is only half the story. As the retail giant’s reach grows, people’s shopping habits are changing. Thanks, in part, to Amazon’s trailblazing, ever more greater number of people are happy to shop online. Consequently, online spend at non-Amazon stores is also growing year on year meaning that the future for independent […]

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5 out-of-the-box Magento 2 features our clients love

Magento 2 was a worthy upgrade to Magento 1. Its out of the box functionality is impressive - not least because Magento’s open-source philosophy ensures its continued availability free of charge. We’ve now helped a number of clients migrate their eCommerce sites to Magento 2 and have been asking them what makes them glad they […]

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3 tips to get your clients using your B2B eCommerce platform

Not getting the adoption of your newly-developed B2B platform you wanted? You went to great lengths to get your platform up and running with your B2B eCommerce agency. It was supposed to save you time and resources by automating much of the ordering process, reducing paperwork and freeing up your sales team from order taking. […]

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Magento 1 support to end in 2020

We all heard the rumours earlier this year that Magento 1 support would be ending abruptly in November of this year - the latest in a series of scares for merchants still using the platform since the advent of Magento 2 back in 2015. Thankfully, Magento think better of abruptly pulling the support rug from […]

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Avoid Losing Organic Traffic when Switching to Magento

There inevitably comes a time in the lifecycle of any eCommerce retailer when switching platforms or migrating to a newer version of your existing one becomes an operational necessity. Increasingly, that new platform is Magento 2. But whatever your choice of platform, switching is a daunting proposition; not least because you’ve heard about the very […]

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Magento HTTP/2 - What is it and why is it good for SEO

HTTP (Hypertext transfer protocol) is essentially the encoding/decoding mechanism by which information is transferred from one computer to another. Since the inception of the World Wide Web, there have been a number of iterations to this protocol, each improving the speed and efficiency with which that information is transferred. However, none of these iterations has […]

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magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.
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