Flying Spares, provider of spare parts for vintage cars and high quality marques, displaying a Rolls-Royce from their eCommerce Shopify development from magic42

Flying Spares

International B2B Magento with 240k catalogue, Khaos Control Integration and digital marketing.
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Stone Computers Case Study by magic42

Stone Computers

Adobe Magento Commerce B2C, B2B portal and PunchOut sites and bespoke loan payment solution.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multisite, B2C migration from Magento to Shopify Plus with ERP integration.
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Haws Watering Cans case study after eCommerce development agency, magic42, migrated their site to Shopify

Haws Watering Cans

B2C eCommerce strategy, UX improvements, AdWords and Klaviyo email marketing management.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Roger Clark Motorsport automative eCommerce client case study from magic42, showing high quality silver cars in a slick garage

Roger Clark Motorsport

B2C and B2B migration of bespoke, global automotive parts website to Shopify.
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magic42 - eCommerce development experts born from retail success

Born from a retailer

Read the full story of how our award-winning retail business developed into magic42.
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Envision Workshop documents as an outcome from our replatforming and migration meeting for your eCommerce website

How we'll work with you

Find out what it's like to partner with us and the steps involved for your eCommerce project.
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Alex Ashman, director of magic42, in a bumper car with a huge grin on his face as he mingles with his eCommerce development team at magic42

Looking for a career with us?

Take a look at what it's like to work at magic42 and the opportunities we offer.
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News & Insights

Our eCommerce experts keep you in the loop with all the important industry news
What is the srsltid parameter in your Google search result URLs?

Have you seen the srsltid parameter at the end of URLs in your Google search results? We unpack what they are and how they impact you. Find out more…

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What is a hreflang tag in eCommerce and why is it important?

Find out what an hreflang tag is, why you need them and what x-default is to help make your eCommerce site a global success. Read our full advice…

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Magento Update 08/10/24: Critical Security Update for Magento and Adobe Commerce

Adobe launched a critical security update for Magento and Adobe Commerce on 08/10/24. Find out what this entails and why it's important you update...

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Five ways emails are improved with recently viewed products

What are recently viewed products and how can they improve your email marketing? We share the whys and hows to boost your customer click-through rates and more.

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Discontinuing a product in eCommerce - SEO best practices

When discontinuing a product in eCommerce, should you 404 its product page? What are the SEO implications? Are there alternatives? We share all the details...

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Internal linking in eCommerce and why it’s important

Why is internal linking in eCommerce important? What are the best practices for internal links for eCommerce websites? We reveal all in our full guide…

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How to optimise your eCommerce category meta descriptions

Write great category meta descriptions for your eCommerce website with our SEO guide. Find out the full details and how our eCommerce AI app can help…

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Exploded diagrams in eCommerce - What are they and why are they useful?

An exploded diagram in eCommerce can help your site streamline the customer journey. We share what one is and how they can help with complex products…

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How to create great eCommerce category meta titles for PLPs

Looking to boost the SEO of your eCommerce Product Listing Pages? We share key advice to improve your category meta titles with our guide…

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Why we allocate 10% of our employee’s time to their own projects

At magic42, we provide half a day a week for dedicated learning via a SMART Learning Plan. Find out what this is and how it helps all involved…

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CosmicSting Magento vulnerability - why you need this patch

CosmicSting is a critical Magento vulnerability, measured as CVSS of 9.8 out of 10. We are therefore issuing patch updates for our clients. Find out more...

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Three reasons you should invest in the Hyvä Theme

Discover what the Hyvä Theme is and how it can help your Magento eCommerce website. We share three key reasons why Hyvä is beneficial...

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magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.
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