Scott+Sargeant

We provided a quick way to view finance options for Scott+Sargeant's array of woodworking machines. This integration enables B2B customers to spread the cost over several months with iwoca Pay and Novuna finance. Customers can now see their finance options at a glance on applicable product pages.

We partnered with Doofinder to deliver stronger product search results across a complex woodwork machine catalogue. Additions included suggested word completion, synonym results, recommendations and popular items. This enhanced search solution created a smoother user journey to increase conversion rates.

We acted as a consultant on behalf of Scott+Sargeant to design an integration solution to streamline the businesses operations. This included product, customer and order information.

As there were hundreds of subcategories, it was important to build helpful and search-friendly, top level category landing pages to boost conversions. We included links in each landing page to easily speak to an expert for advice, providing brands links, related categories and featured products.

Generating leads is incredibly valuable for clients with higher-end products, such as Scott+Sargeant, as quick purchases are much rarer. We helped do this via Mailchimp newsletter email subscriptions, brochure requrest and a 'Request for Quote' form for customers looking to enquire about a specific product.